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Kim is a proven leader with two decades of marketing, advertising and promotional experience. She has strong strategic planning, organizational skills and extensive experience in helping companies build brands and effective communication programs. She most recently served as the Director of Marketing for The Litchfield Company. Since 1994, Kim’s primary role was to direct the marketing team efforts with strategic and integrated planning. She developed and managed the in-house agency for the company. Her responsibilities included research, branding, advertising, public relations, collateral, and promotion/event execution for all sales centers, resort communities, residential product, recreational amenities including private golf club and harbor marina, commercial offerings, and re-sales for any property developed and/or sold by The Litchfield Company. Prior to The Litchfield Company, Kim served in an Account Management and Production Management positions for two advertising agencies: Davis Advertising (1989 – 1992) in Charleston, South Carolina and FKQ Advertising (1992 – 1994) in Clearwater, Florida. Her client industry list ranged from real estate, financial institutions, and restaurant/hospitality to business-to-business. Previously, she served as Director of Marketing for Briarcliffe Mall (1986 – 1989- currently named Myrtle Beach Mall) of Myrtle Beach, South Carolina and Advertising/Public Relations Director for Litus Corporation, a local real estate developer. In both positions, Kim was responsible for all branding, planning, advertising, public relations, collateral, promotions, special events, etc. Kim is also very active in the community. Currently, she serves as a board member/Development Committee Chairman for Habitat for Humanity, Georgetown County. She donates time and marketing consulting to various other non-profit organizations of Georgetown County and is a Vestory Member of Grace Church Waccamaw of Pawleys Island. Kim earned her B.A. in Mass Communications from the University of South Florida and gained retail marketing knowledge from the International Council of Shopping Centers/Marketing Institute. She is a graduate from the Chamber of Commerce leadership program - Leadership Grand Strand IX (1989).
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